Theories in Media Studies

This course provides an overview of theories most frequently used in contemporary media studies. The course is structured into three modules, according to three key fields of media research: media production, media texts, and media effects. Introduction to each theory includes overview of its core concepts and assumptions, fields of application, limitations, ways of operationalization of the theoretical concepts for quantitative and qualitative studies, and examples of empirical application of the theory in media research. Special attention will be given to relation media contribution to power relations in society, and role of the media in social transformations. The course is aimed to teach students how to use theories on all stages of research (for formulation of research questions, interpretation of data, and explanation of results), and how to reflect on their professional journalist practice, its social and political impact with the use of theories. It also envisages the ability to: do academic literature search and critically analyze findings obtained by other researchers; be capable to distance from your own journalist practice and to critically reflect on it.



Everyday from 10:00 to 16:00


Architecture Faculty, Main Hall.


20 Sep 2016 – 03 May 2017